9 Useful Apps for Sales & Marketing Professionals

Mar 8

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

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Corporate Social Responsibility and the Beauty of Giving Back

Jan 30

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...

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Using Customer Profiles to Find the Perfect Promo Products

Jan 22

When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone…" If a company served everyone, it would be impossible to build a succ...

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The Power of Promo: Why People Love Freebies

Oct 25, 2025

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

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Graphic Design Terms Everyone Should Know

Jun 15, 2025

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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Branding 101: What Makes a Brand Powerful

May 17, 2025

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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Why You Should Consider A New Hire Welcoming Kit

Mar 29, 2025

Did you know that according to Gallup, only 12% of employees feel they have experienced a good onboarding experience? Onboarding is more than just filling out the mandatory HR paperwork and some tr...

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5 Tips for Boosting Social Media Engagement

Feb 14, 2025

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...

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What’s Up With Unboxing Videos? The Trend You Must Try

Oct 29, 2024

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

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How to Work Smarter, Not Harder

Oct 14, 2024

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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Why You Need Promotional Products

Sep 16, 2024

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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How to Juggle Work and Life Balance Like a Boss

May 12, 2022

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

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Branding 101: Let’s Talk Logos

Apr 13, 2022

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

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Customer Experience + Branding: The Relationship Goals of Marketing

Feb 15, 2022

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...

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5 Healthy Tips for Business Trips

Dec 20, 2021

So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...

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6 Helpful Tips to Address Unhappy Customers

Oct 9, 2021

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

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16 Ways Color Affects Your Branding and Marketing

Aug 28, 2021

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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The Best Apps For Organization

Jun 3, 2021

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

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